Texas SB 140 explained: What Texas’ new SMS rules mean for Ecommerce
Wednesday, August 20, 12 pm ET
Texas’ SB 140 is
making headlines - but what does it
really mean for ecommerce businesses that use SMS marketing? Join the
Ecommerce Innovation Alliance for a live, in-depth discussion that separates fact from fear.
Speakers
This webinar will be hosted by
David Carter, President & CEO of the Ecommerce Innovation Alliance, and
Alexis Buese,
Partner at the Bradley law firm. Together, they’ll provide the legal and industry perspectives to help you understand SB 140’s implications and prepare your business for what’s ahead. Whether you send thousands of texts a month or are just starting to explore SMS marketing, you’ll leave with clarity, confidence, and a clear action plan.

David Carter
President & CEO of the EIA


Alexis Buese
Partner at the Bradley Law Firm
During this members-only event,
we'll be covering:
- The bill’s key provisions, exceptions to the law, and explain how it could impact your customer communications.
- Practical steps you can take right now to stay compliant while protecting one of your most profitable marketing channels.
- What steps EIA is taking to help bring clarity to the industry and reduce risk for your business.